Technology in Insurance

InsurTech Gaining Traction In Commercial Lines

Research Report By Deborah M. Smallwood & Mark Breading, Strategy Meets Action

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Boston, MA (May 29, 2017) – Recently, there has been a surge of interest, activity, and investment in new InsurTech ventures that address P&C commercial lines. When added to the commercial lines InsurTechs that have been quietly growing over the past couple of years, the result is around 400 startups worldwide that are relevant for commercial.

SMA's new research report, InsurTech in Commercial Lines: A Surge of Activity and New Implications, is based on SMA's ongoing tracking, analysis, and advisory work with InsurTechs and Insurers. InsurTechs are categorized by location (country) and company type (tech, broker, insurer). The startups are also classified and grouped into nine key categories – such as greenfield insurer, distribution disruptor, smart home, etc. Many examples are given for all of the categories.

Figure 1 shows the universe of InsurTech and related tech companies explored in this report.

Figure 1

Tech Universe by Relevance for Commercial Lines - InsurTech in Commercial Lines - SMA Research Report

Tech Universe by Relevance for Commercial Lines – InsurTech in Commercial Lines (SMA Research Report)

Click here for the table of contents or to purchase the report.

About SMA

Exclusively serving the insurance industry, Strategy Meets Action (SMA) is an advisory services firm offering retainers, research, consulting, events, and innovation offerings to both insurance companies and solution providers. Learn more about SMA at

SOURCE: Strategy Meets Action (SMA)

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